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Brisk uptake for Lyrica as ad campaign evolves
Medical Marketing and Media, NY - If unbranded direct-to-consumer ads promoting Pfizer's Lyrica for fibromyalgia moved the needle on prescriptions, branded creative could boost uptake even … |
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Brisk uptake for Lyrica as ad campaign evolves
Medical Marketing and Media, NY - If unbranded direct-to-consumer ads promoting Pfizer's Lyrica for fibromyalgia moved the needle on prescriptions, branded creative could boost uptake even … |